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I found 142 Mumbai-cricket assets in B-band, all shortfall-protected. The three with the best delivery-to-rate-card ratio are MI 4-match associate, Wankhede perimeter pack, and MI fan-zone presenting. Open Compare? →

Open compare
Top results · ranked by match × availability
A·01
Asset Cricket · B-band · MI
IPL 2026 · Mumbai Indians · 4-match associate

Backdrop + branded merchandise + 2 min spots × 4 matches at Wankhede. Shortfall protected at 2.4Cr impressions floor.

₹1.85Cr
Rate card
94% match →
A·02
Asset Cricket · B-band · Wankhede
Wankhede perimeter pack · full season

72 LED panels around boundary. 8-second rotation. All MI home matches + neutral venue slots. Shortfall protected.

₹3.40Cr
Rate card
91% match →
T·03
Talent Cricket · Mumbai-born · A-band
Suryakumar Yadav.

MI captain · T20I opener. 8.4M Instagram · 2.1M X. 12 open endorsement slots FY26. Category exclusives available in D2C, OTT, automotive.

₹4Cr+
Annual floor
88% match →
J·04Journal
Article The Dispatch · Issue 141 · 14 min read
Why every Mumbai brand overpays for IPL — and what the data says to do instead.

Three years of clearing prices, broken down by week and opponent. Shortfall protection isn't sexy but it saved 14 brands from overpaying ₹40Cr+ last season.

ITW Content Lead
14 Feb 2026
Read →
CS·05
Case study Tata Capital × Mumbai Indians · FY24
Tata Capital's MI year: ₹14Cr in, ₹42Cr in brand value out.

Associate sponsor, 16 matches. Shortfall protection triggered once (Chennai leg). 2.9× brand-value multiple.

Published
Oct 2024
Read →
R·06
Resource · PDF Download · 1.8MB
The Shortfall Protection charter · v4.2

Our complete make-good policy. Triggers, measurement, credit mechanics, dispute path.

1,840 downloads
↓ PDF
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