Exclusive title rights across the entire Indian Super League season. Full broadcast exposure, digital activation, hospitality, and right of first refusal for 2027/28.
The ISL Title Sponsor owns the tournament narrative. Every broadcast mention, every piece of official merchandise, every press conference carries your brand alongside the league. This is the single most visible sports sponsorship in Indian football.
Previous title partners delivered an average 4.2× brand recall lift and 38% consideration uplift among the 18–34 urban male cohort, measured via Kantar brand tracker across two seasons (2023–24, 2024–25).
Tournament officially named "[Brand] ISL 2026-27".
Sleeve + back across all 12 ISL franchises.
Permanent brand lock‑up during every match feed.
JioCinema integration, social co‑branding, OTT ads.
12 private boxes across finals + high‑profile fixtures.
Trophy name + presentation rights at the final.
Dedicated on‑ground activation at all 114 matches.
Right of first refusal for next season.
Cumulative reach per season
Age 18–34
Avg. household income (top quartile)
Tier 1 + Tier 2 metro skew
Simulation based on comparable title sponsorships (Hero, Tata, Indian Oil) adjusted for category dynamics and seasonal trends. Confidence interval ± 12%.
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